The London Parade - Celebrating 40 Years

harryrapley
May 8
1 min read

The 1st of January 2026 saw the 40th anniversary of Destination Event's London Parade (FKA The London New Year's Day Parade).

More than 8,000 performers from across the globe showed up to entertain the general public who were lining the streets of Central London in their masses.

Renowned as one of the world's largest New Year's Day events, it did not fail to disappoint in 2026, with acts ranging from marching bands, cheerleaders, stunts, show-stopping floats from London's boroughs and even a few dinosaurs.

Throughout the London Borough Competition, the event had proudly donated over £2.5 million for London charities, helping communities across the city thrive.